www- In this project i had to rebrand a logo for a company which i felt needed improvement in there logo. I chose ribena and i rebranded the logo by adding a splat and some red and purple which are the main colours of ribena. I feel that i have achieved this target and have made a good logo. The new logo i made stands out alot more and i feel that it sells the product better as it is more appealing to the eye.
Ebi- I feel that i could of put the logo on some products to show what it actually looked like and to see if i could improve it to make it look like it was actually on the product. I also feel that i could of made the logo to a better quality and made it look more perfessional because at the moment i feel that my logo needs some extra work and it needs some filters to make it look better on the actual product.
Overall i feel that i have met my targets and i have produced a good logo which would look good on a product in the future. I feel that this project has improved my photoshop and firework skills and has given me a different way of thinking about logos and how they can be improved.
Thursday, 31 March 2011
Thursday, 24 March 2011
Global Responsibility.
Non-renewable Reources.
traditionally,designers and manufacturers have used a range of materials form non-renewable resources. This meansthat the raw materials such as oil,ores and minerals , are taken from sources that will eventually run out. They are natural resources that have been produced over thousands of years, and so are finite resources. the production and disposal of products made from these matrials can also have a negative impact on the envoirnment,producing emissons and waste that cannot be broken down.
Renewable Sources.
if we are to make our natural resources last longer, we must aim to use a greater quanity of renewable resources in our products. This will both help to protect our enviornment and will also help o safegaurd the supply of products and services. For example, many timber products now carry the FSG (Forset stewardship concil) logo, which reassures the customer that the timber supply is from renewable,managed forests. using such logo allows the customer to make informed chocies.
The six Rs
Reduce- Reducing the amount of raw materials we use will improve sustainabilty.
Refuse- Refusing to accept extra packaging can make a difference,as can refusing to accept that the easiest way of disposing of products is always the best way.
Re-use - Reusing products is important because they require very little processing, and there for have less impact upon the enviornmet than products from raw materials.
Repair - Think about wether it is always a good idea to buy a whole new product.
Recycle- Many products can be recylced, and recycling symbols on products and packaging inform the consumer how to dispose of them and how they should be processed.
Rethink- Perhaps it is time for a radical reapprasial of the way we buy and dispose of products.
Product lifecycle
Carbon footprints-
everything we produce, buy and use has a carbon footprint: a total amount of carbon dioxide (CO2) or other green house gases emitted during the products life time,including its production,use and disposal. Carbon footprints can have a serious impact on climate change and manafactures should make every effort to minimise these effects.
Fair trade-
The fairtrade foundation, based in the Uk, was set up to help alleviate poverty among farmers and workers in aresa of the world where previously they had not received a fair price for the oods they produced.
traditionally,designers and manufacturers have used a range of materials form non-renewable resources. This meansthat the raw materials such as oil,ores and minerals , are taken from sources that will eventually run out. They are natural resources that have been produced over thousands of years, and so are finite resources. the production and disposal of products made from these matrials can also have a negative impact on the envoirnment,producing emissons and waste that cannot be broken down.
Renewable Sources.
if we are to make our natural resources last longer, we must aim to use a greater quanity of renewable resources in our products. This will both help to protect our enviornment and will also help o safegaurd the supply of products and services. For example, many timber products now carry the FSG (Forset stewardship concil) logo, which reassures the customer that the timber supply is from renewable,managed forests. using such logo allows the customer to make informed chocies.
The six Rs
Reduce- Reducing the amount of raw materials we use will improve sustainabilty.
Refuse- Refusing to accept extra packaging can make a difference,as can refusing to accept that the easiest way of disposing of products is always the best way.
Re-use - Reusing products is important because they require very little processing, and there for have less impact upon the enviornmet than products from raw materials.
Repair - Think about wether it is always a good idea to buy a whole new product.
Recycle- Many products can be recylced, and recycling symbols on products and packaging inform the consumer how to dispose of them and how they should be processed.
Rethink- Perhaps it is time for a radical reapprasial of the way we buy and dispose of products.
Product lifecycle
Carbon footprints-
everything we produce, buy and use has a carbon footprint: a total amount of carbon dioxide (CO2) or other green house gases emitted during the products life time,including its production,use and disposal. Carbon footprints can have a serious impact on climate change and manafactures should make every effort to minimise these effects.
Fair trade-
The fairtrade foundation, based in the Uk, was set up to help alleviate poverty among farmers and workers in aresa of the world where previously they had not received a fair price for the oods they produced.
Thursday, 17 March 2011
Ribena logo redesign and Poster
The stages of my logo, original logo
I then created this in fireworks and added this puple splat, and added some read to the sides of the splat. I feel this gave it a bit of extra eye apeal and i think that it makes the logo stand out alot more on the shelf. So over all i think i have succeded in rebranding the logo and making it stand out, i have achieved my target.
Thursday, 10 March 2011
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